ℹ️ Lifecycle Note
A deal can be engaged months ago and close this month — or stay ongoing for quarters. Distinguish first SE engagement from closure.
✅ Won Deals
| Customer |
Product |
Additional Product Info (not in list) |
Deal Notes / Description |
TCV (€K) |
GP (€K)* |
Effort |
Salesforce Case URL |
Engaged |
|
❌ Lost — Post-Mortem (min. 1)
| Customer | Lost to | Root Cause | Could SE change outcome? | |
🎯 Must-Win In Progress
| Customer | Product | Additional Product Info | Deal Notes |
Stage | SE Action | Next Step | Effort |
Expected Close | SF Case URL | Status | |
ℹ️ NoteLog any cross-sell or upsell opportunities identified or closed during ACQ engagements this month.
| Customer | Existing Product | New Product / Add-on | Additional Info |
TCV incr. (€K) | GP incr. (€K)* | Effort | Status | SF Case URL | |
🔴 Technical / Product Gap
🟡 Commercial / Negotiation
✅ Won Deals
| Customer | Product | Additional Product Info | Deal Notes |
TCV (€K) | GP (€K)* | Effort | SF Case URL | Engaged | |
🎯 Active EXP Engagements / Must-Win
| Customer | Product | Additional Product Info | Deal Notes |
Stage | SE Action | Next Step | Effort |
Expected Close | SF Case URL | Status | |
❌ Lost — Post-Mortem
| Customer | Lost to | Root Cause | Could SE change outcome? | |
| Customer | Existing Product | New Product / Add-on | Additional Info |
TCV incr. (€K) | GP incr. (€K)* | Effort | SE Trigger | SF Case URL | Status | |
| Account | Product | GP Annual (€K)* | Risk Signal | SE Action | Status | |
🔴 Technical / Product Gap
🟡 Commercial / Contractual
✅ Won Deals
| Customer | Product / Area | Additional Product Info | Deal Notes |
TCV (€K) | GP (€K)* | Effort | SF Case URL |
Referred by | Engaged | |
🎯 Active / Must-Win
| Customer | Product / Area | Additional Info | Deal Notes |
Stage | SE Action | Next Step | Effort |
Expected Close | SF Case URL | Referred by | Status | |
❌ Lost — Post-Mortem
| Customer | Lost to | Root Cause | Could SE change outcome? | |
| Customer | Existing Product | New Product / Add-on | Additional Info |
TCV incr. (€K) | GP incr. (€K)* | Effort | SF Case URL | Status | |
Visibility NoteThese outputs don't appear in Salesforce but directly impact IC bandwidth: enablement, PDIR inputs, RFP management, documentation, architecture reviews.
| Type | Description | Beneficiary | Est. Hours | Impact / Output | |
🟡 Scope Creep / Bandwidth
🔵 Cross-Team Coordination
⚠️ Director NoteOB blockers are structurally different from pre-sales SE: customer readiness, platform/product issues, handoff gaps.
| Customer | Product | Result | Days Taken | Target (days) | Highlight | |
📤 Export all data for selected period
Period:
Effort Distribution (ACQ+EXP+IC)
Onboarding SLA Compliance by Month
All Key Deals (Won · Active · Lost)
All Cross-Sell / Upsell Items